who is dufrane
A pure passion for watches
My name Steven Lee and I've had a lifelong love affair with the poeticism, timelessness and inspirational beauty of mechanical watches. From the moment of my first watch purchase as a youngster (around 8), to being gifted by my mother my grandfather's old Wyler mechanical watch, I knew that watches were going to be one of the most central themes in my life.
This passion inspired me as a collector that led me around Europe on a personal quest to uncover more of the history behind watchmaking and the incredible brands that have hundreds of years of combined history.The DuFrane motto is “history remembers those who are a little bit different.” From bold, risk takers to extravagant characters, every great legacy has a mark of distinction that makes them truly unique.
Our watch designs embody a sense of adventure, freedom and desire to live life to the fullest. There are 86,400 seconds each day, how will you spend yours? Adventure Awaits.