Twenty years ago, our founder Steven started to seriously collect both vintage and modern mechanical watches. His passion for collecting timepieces led to investigating their history. He researched the origins of mechanical timepieces, from their use as navigational tools in the early days of sailing and exploration, up to their  current practice as luxury items and expressions of style. Over the years, he kept a special notebook where he drew watch designs and ideas. It was never originally his plan to start a watch brand, but it became clear that this was more than an idle hobby. Throughout the process, he gained a deep appreciation and knowledge about the various brands and their respective histories. He traveled to Europe, toured several of the brands, and drove through the regions of Switzerland's most prolific manufacturers. He even had a completely custom piece built by an independent brand in Lucerne, Switzerland called Ochs und Junior to hand down to his children. Like Patek Philippe has famously stated, "You never actually own one. You merely look after it for the next generation.".



In starting Dufrane Watches, we are only using Swiss mechanical movements and performing all assembly and tuning here in the US. Not just that, but we will be sourcing other components from Austin, Texas as much as possible. Every watch is a fusion of classic design and Austin’s unique essence, making a timepiece that’s firmly rooted in the present while paying homage to the past. 


​All DuFrane Watches come with an international one-year warranty, starting from the Date of Shipment as noted on your Warranty Card. Since we are not a retail store, but rather we build each piece and ship it directly to you, the Date of Purchase will be noted on each Warranty Card (so keep it!).

What does this mean? If your DuFrane Watch fails due to a manufacturing defect resulting in normal use, we will replace free of charge any defective component appropriately recorded by our technical services team during the warranty period. Simply fill out the Contact Us form to start the process.

​What isn't covered? Earthquakes or other acts of God, ex-girlfriends keeping them, dismantling the movement just to see if you can reassemble it, smashing the crystal on a rock after getting scared by underwater life while diving... But seriously, accidental damage, scratches, theft and normal wear and tear are not warrantable items. Additionally, this warranty does not cover any damage to the watch case, crystal, watch bracelet / band, bezel, straps, screws, crown/stem, finishes, clasps/buckles, or any other physical damage to the watch. Don't improperly use or mistreat your DuFrane Watch, and it can last for decades.


So what are some things to consider to keep these watches ticking properly? 

No hot water- Yes, each piece has a water resistance rating etched/printed on it. However, it is never a good idea to expose any watch to extreme water temperature changes. Meaning, don't wear it in a hot tub or shower. Even though great care and engineering has gone into making these watches water resistant, extreme temperature changes may cause the metal and rubber seals to expand and contract (ever so slightly) which may introduce water to the movement. The chances of this are not great, but still, simply remove before getting into hot water.

Maintenance- Since we only use genuine Swiss movements, any reputable watch repair facility can tune and perform regular maintenance. It is recommended that every 5 years you simply bring your watch into a watch repair facility for service. These are mechanical marvels. However, they rely on jewels and oils to keep friction to a minimum. Guess what, just like anything mechanical and tunable (a car, motorcycle, guitar...), maintenance needs to be performed. 


​Unless noted on the Product Page, pre-order payments are non-refundable and can only be used for store credit. International buyers are responsible for their own customs duties.

Our products are shipped using the following carriers: USPS, FedEx, and UPS.


Watches in original, unworn condition may be returned within seven (7) days of receipt for a full refund to the original payment method. All watches must be returned with all original packaging and paperwork. To initiate a return, simply email and we will provide instructions.



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By giving us such information, you will need to consent by using it in the manner described in this policy.

You may withdraw your consent at any time by emailing us at We will return or destroy your personal information within five days of receipt of your withdrawal of consent.


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All security on our Website is treated seriously. Where applicable, we undertake security steps, including use of SSL technology, on our back-end systems that store customer account information and to protect data transmissions. However, this is not a guarantee that such data transmissions cannot be accessed, altered or deleted due to firewall or other security software failures.

If you have any further concerns about security, please email our Customer Service team at


Welcome to our website. If you continue to browse and use this website, you are agreeing to comply with and be bound by the following terms and conditions of use, which together with our privacy policy govern DuFrane Watches's relationship with you in relation to this website. If you disagree with any part of these terms and conditions, please do not use our website.

The term 'DuFrane Watches' or 'us' or 'we' refers to the owner of the website whose registered office is 5609 Terravista Drive Austin TX United States 78735. The term 'you' refers to the user or viewer of our website.

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